We are now in Singapore, Japan, the Philippines, Taiwan and Indonesia!

And will soon arrive in China, India and Thailand.

A home of creative solutions
that uncovers and celebrates
the power of mothers of different cultures.

We have a big capacity to love.
We have a high threshold for pain.

We have patience that never runs out.
We can read minds most of the time.

We can influence you with our beliefs, conviction, habits.
We can remind you of important matters through telepathy.

We can even foretell your future. Short term and long term.
We dig deep for insights.

We are the most productive people in the world.
We have the kind of intuition that goes beyond imagination.
Blame it on our instinct.

No one knows the world’s number one target market more than we do.
Because we are one with them.

We are all mothers working to uncover and celebrate
the power of mothers.

We are all mothers working to uncover and celebrate
the power of mothers.

We're All Moms

Through research and data analytics, genuine conversations
and a wealth of wisdom and experiences from around the world,
we create insightful strategies and relevant brand stories to engage with moms.

Merlee Cruz-Jayme

Singapore & Philippines

Leah van Zelm

Singapore

Shoko Nakatakuma

Japan

Mana Sawada

Japan

Erika Matsubara

Japan

Diday Alcudia

Philippines

Elisabeth Natalia

Indonesia

Melly Ibrahim

Indonesia

Narita Indriana

Indonesia

Renny Putri Hasibuan

Indonesia

Ellen Pai

Taiwan

Alice Chou

Taiwan

Jessy Ou

Taiwan

Our Labour of Love

Cerelac
“Let’s Eat”

Merries
“Babysitter”

Kishokai Medical Corp
“Mother Book”

Citroën
“Fami Navi”

Babylove Nappies
“Premmie Proud”

Breeze
“The Good Experiment”

We're Multitaskers

Data & Strategy

We have a thorough understanding of Moms and the family through insights, based on consumer data.

Ideas

We share stories that touch Moms’ hearts and minds and develop product innovation that create relevance in their lives.

Experience

We create effective experiences for Moms through the most relevant channels today on-air, online, and on ground.

Navigating every Mom's journey using strategic planning and culture

Mommy Talks

Meet the Momillennials

BBC World News The Mum Economy – Interview with Merlee Jayme

Dentsu launches ‘for moms by moms’ marketing network Mamalab

Dentsu launches advertising arm run by mothers for mothers

Uncover the Secrets of the World’s No. 1 Target Market

Merlee Cruz-Jayme: A Creative Life – From Nun to Chairmom to CEO

Merlee Jayme: How a Former Nun Became an Advertising Queen Bee

From the Convent to Creativity: Merlee Cruz-Jayme on Imagination in Advertising

Merlee Jayme Talks Creativity, Motherhood and Politics at Clio Judging in Bali

#NoFilter Generation: SEC D Teens and their unparalleled online presence

Let’s Talk

Get in touch with us any time

Singapore
Japan
Philippines
  • Merlee Cruz-Jayme
    Chairmom and Chief Creative Officer
  • 4/F, United Life Building, 837 A. Arnaiz Ave, Makati City, 1229 Philippines
Indonesia
Taiwan
China
  • Coming Soon
India
  • Coming Soon
Thailand
  • Coming Soon